FiveCurrents Produções Criativas and GEO Eventos Announce Partnership

Monday, August 15, 2011

FiveCurrents Produções Criativas and GEO Eventos have formed a partnership to produce major events in Brazil.

For GEO Eventos, the partnership with FiveCurrents is strategic for developing world-class sports and entertainment events. “GEO is proud to have by its side such an experienced partner like FiveCurrents, who serves as the production company behind the ceremonies of the London 2012 Olympic and Paralympic Games, and the international conferences of the Clinton Global Initiative.   Partnering shows how strongly committed we both are to producing inspiring events in Brazil,” said Leonardo Ganem, general director for GEO Eventos.

“Rio de Janeiro is a very special city for FiveCurrents. From producing the 2007 Pan American Games Ceremonies, through the bid for the Rio 2016 Olympic and Paralympic Games, FiveCurrents remains deeply committed to bringing the beauty of Rio and Brazil to a global audience. FiveCurrents’ experience, combined with GEO Eventos’ national production capability, creates a solid team ready to create flagship events,” said Scott Givens, president of FiveCurrents.

FiveCurrents GEO, with its headquarters in Rio de Janeiro, is committed to revolutionary event production in Brazil. The partnership between the two companies comes at a historic moment, when Rio de Janeiro, Brazil, and South America welcome FIFA World Cup 2014, and the Rio 2016 Olympic and Paralympic Games for the first time.

About GEO Eventos – The result of an association between Globo Organizations and RBS Group, GEO Eventos is a company dedicated to the promotion and production of events in the areas of sports, entertainment, business and arenas. Its objective is to create brand experiences that prioritize quality, safety, innovation and sustainability, and ultimately add value to clients and partners through long-term and emotional connections with people. Events produced by the company include: F1Rocks, Tênis Espetacular, ASP Surf World Tour Rio, HSM, Expo Money and FIFA World Cup Preliminary Draw, broadcast to approximately 200 nations and attended by President Dilma.

About FiveCurrents Produções Criativas – FiveCurrents is a company dedicated to creating the world’s most inspiring live events. FiveCurrents has the flexibility to adapt to large- and small-scale projects, from leading production teams as large as 5,000 for the biggest events in the world, to working one-on-one with clients on brand and creative strategy. FiveCurrents’ principals have worked together to produce the Opening and Closing Ceremonies at the XV Pan American Games in Rio de Janeiro, LiveCity Vancouver (live sites for the Vancouver 2010 Olympic Winter Games), Rio Reveillon 2010, the Rio 2016 Olympic Bid, Disneyland’s 50th Anniversary celebration, the Clinton Global Initiative, and all creative and ceremonies for the Salt Lake 2002 Olympic and Paralympic Winter Games. FiveCurrents is currently the production company behind the London 2012 Olympic and Paralympic Ceremonies, and is producer for the Opening and Closing Ceremonies for the XVI Pan and Para Pan American Games in Guadalajara, Mexico.

Press Information: 

Juliana Carvalho
Anaik Weid
(11) 3846-5787

GEO Eventos
Cristiane Moraes
(11) 2344-4267/7964-9704

FiveCurrents Produções Criativas
Branca Pizzi
(21) 8483 0006