Sao Paulo 1963

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The evolution of the look and feel of Pan American Games can be found in posters, and we thought it was interesting to compare and constrast the poster for the Games the last time they were in Brazil in 1963 with posters from Rio 2007.

With a theme of “Viva Essa Energia,” Rio 2007 represents a vibrant chance for all of Brazil to share their energy with the world. The sharing begins July 13 at the Opening Ceremony in historic Maracan√£ Stadium.

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